Marketing management

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Bibliographic Details
Main Author:	Lewis, Pamela S.
Other Authors:	Kotabe, Masaaki
Format:	Book
Published:	Australia South-Western 2001
Edition:	2nd ed
Subjects:	Marketing > Management Marketing > Case studies > Management
Online Access:	Click Here to View Status and Holdings.
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090	0	0	\|a HF5415 .I3 \|b .C95 2001
100	1	#	\|a Lewis, Pamela S.
245	1	0	\|a Marketing management \|c Michael R. Czinkota, Masaaki Kotabe
250	#	#	\|a 2nd ed
260	#	#	\|a Australia \|b South-Western \|c 2001
300	#	#	\|a xxv, 598 p. \|b ill. \|c 28 cm
500	#	#	\|a Includes index
650	#	0	\|a Marketing \|x Management
650	#	0	\|a Marketing \|v Case studies \|x Management
700	1	#	\|a Kotabe, Masaaki
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=213537
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