Profitable customers how to identify, develop and retain them
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| Main Author: | |
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| Format: | Book |
| Published: |
London
Kogan Page
1998
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| Edition: | 2nd ed |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Item Description: | Includes index |
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| Physical Description: | viii, 184 p. ill. 24 cm |
| ISBN: | 0749428252 |
The social customer how brands can use social CRM to acquire, monetize, and retain fans, friends, and followers