Modern marketing

Saved in:

Bibliographic Details
Main Author:	Jefkins, Frank
Format:	Unknown
Published:	London Pitman Publishing 1993 (1995 printing)
Edition:	3rd ed
Series:	M + E handbook series
Subjects:	Marketing
Online Access:	Click Here to View Status and Holdings.
Tags:	Add Tag No Tags, Be the first to tag this record!

MARC


LEADER	00000n a2200000 a 4501
001	wils-213326
020	#	#	\|a 071210853X
090	0	0	\|a HF5415 \|b .J445 1993
100	1	#	\|a Jefkins, Frank
245	1	1	\|a Modern marketing \|c Frank Jefkins
250	#	#	\|a 3rd ed
260	#	#	\|a London \|b Pitman Publishing \|c 1993 (1995 printing)
300	#	#	\|a x, 339 p. \|b ill. \|c 22 cm
490	1	#	\|a M + E handbook series
500	#	#	\|a Includes index
650	#	0	\|a Marketing
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=213326
964	#	#	\|c BOK \|d 01
040	#	#	\|a Shah Alam
998	#	#	\|a 00250##a002.17.2\|\|00260##a002.17.2\|\|00260##b002.17.2\|\|00260##c002.17.2\|\|00300##a002.17.2\|\|00300##b002.17.2\|\|00300##c002.17.2\|\|00500##a002.17.2\|\|