The successful marketing plan a disciplined and comprehensive approach

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Bibliographic Details
Main Author: Hiebing, Roman G.
Other Authors: Cooper, Scott W.
Format: Unknown
Published: Illinois NTC Bussiness 1997
Edition:2nd ed.
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Online Access:Click Here to View Status and Holdings.
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Description
Item Description:Includes index
Physical Description:xxiii, 510 p. ill. 28 cm.
ISBN:0844232033