Strategic advertising campaigns
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| Main Author: | |
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| Other Authors: | |
| Format: | Unknown |
| Published: |
Lincolnwood, Ill.
NTC Business Books
1995
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| Edition: | 4th ed. |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | xxvi, 370 p. ill. 24 cm. |
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| Bibliography: | Includes bibliographical references and index |
| ISBN: | 0844230154 |
STRATEGIC ADVERTISING CAMPAIGNS 
Strategic advertising campaigns