Marketing hospitality

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Bibliographic Details
Main Author:	Hsu, Cathy H.C
Other Authors:	Powers, Tom F.
Format:	Book
Published:	New York John Wiley & Sons 2002
Edition:	3rd ed.
Subjects:	Hospitality industry > Marketing
Online Access:	Click Here to View Status and Holdings.
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MARC


LEADER	00000n a2200000 a 4501
001	wils-213010
020	#	#	\|a 0471348856
040	#	#	\|a UiTM, Malaysia[LIBSYS 7 (Rel 3.0)]
090	0	0	\|a TX911.3.M3 \|b H78 2002
100	1	#	\|a Hsu, Cathy H.C.
245	1	0	\|a Marketing hospitality \|c Cathy H. C. Hsu, Tom Powers
250	#	#	\|a 3rd ed.
260	#	#	\|a New York \|b John Wiley & Sons \|c 2002
300	#	#	\|a xxii, 360 p. \|b ill. \|c 24 cm.
504	#	#	\|a Includes bibliographical references and index
526	8	#	\|a HTT667 \|b HM221 \|5 HM
526	#	#	\|a Tourism Marketing Management \|b Degree in Tourism Management \|5 Hotel and Tourism Management
650	#	0	\|a Hospitality industry \|x Marketing
700	1	#	\|a Powers, Tom F.
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=213010