Marketing

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Bibliographic Details
Other Authors: Walker, Bruce J., Stanton, William J.
Format: Unknown
Edition:12th ed
Series:McGraw-Hill series in marketing
Subjects:
Online Access:Click Here to View Status and Holdings.
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090 0 0 |a HF5415  |b .S745 2001 
245 1 0 |a Marketing  |c Michael J. Etzel, Bruce J. Walker, William J. Stanton 
250 # # |a 12th ed 
300 # # |a xxii, 674 p.  |b ill.  |c 28 cm 
490 1 # |a McGraw-Hill series in marketing 
504 # # |a Includes bibliographical references and index 
650 # 0 |a Marketing 
700 1 # |a Walker, Bruce J. 
700 # # |a Stanton, William J. 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=212451 
964 # # |c BOK  |d 01 
040 # # |a Shah Alam 
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