Marketing
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| Other Authors: | , |
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| Format: | Book |
| Edition: | 12th ed |
| Series: | McGraw-Hill series in marketing
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | xxii, 674 p. ill. 28 cm |
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| Bibliography: | Includes bibliographical references and index |
Marketing