Brand manners how to create the self-confident organisation to live the brand

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Bibliographic Details
Main Author:	Pringle, Hamish
Other Authors:	Gordon, William
Format:	Unknown
Published:	Chichester John Wiley & Sons 2001
Subjects:	Marketing Brand name products
Online Access:	Click Here to View Status and Holdings.
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020	#	#	\|a 0471496065
090	0	0	\|a HF5415 \|b .P6594 2001
100	1	#	\|a Pringle, Hamish
245	1	1	\|a Brand manners \|b how to create the self-confident organisation to live the brand \|c Hamish Pringle and William Gordon
260	#	#	\|a Chichester \|b John Wiley & Sons \|c 2001
300	#	#	\|a xiv, 314 p. \|b ill. \|c 24 cm
504	#	#	\|a Includes bibliographical references and index
650	#	0	\|a Marketing
650	#	0	\|a Brand name products
700	1	#	\|a Gordon, William
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=212417
964	#	#	\|c BOK \|d 01
040	#	#	\|a Shah Alam
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