Brand manners how to create the self-confident organisation to live the brand

Brand manners how to create the self-confident organisation to live the brand

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Bibliographic Details
Main Author: Pringle, Hamish
Other Authors: Gordon, William
Format: Unknown
Published: Chichester John Wiley & Sons 2001
Subjects:
Marketing
Brand name products
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:xiv, 314 p. ill. 24 cm
Bibliography:Includes bibliographical references and index
ISBN:0471496065

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