MARKETING STRATEGIES FOR THE NEW ECONOMY

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Bibliographic Details
Main Authors: Trede, Lars 1957- (Author), Ohnemus, Peter (Author)
Format: Book
Language:English
Published: Chichester, England John Wiley & Sons, Ltd. 2001
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Description
Item Description:Includes index
Physical Description:x, 246 pages illustrations 24 cm
ISBN:0471492116 (hardback)
9780471492115 (hardback)