Relationship marketing new strategies, techniques and technologies to win the customers you want and keep them forever

Saved in:
Bibliographic Details
Main Author: Gordon, Ian H (Author)
Format: Book
Language:English
Published: Toronto John Wiley & Sons 1998
Subjects:
Online Access:Click Here to View Status and Holdings.
Tags: Add Tag
No Tags, Be the first to tag this record!

MARC

LEADER 00000nam a2200000#i 4501
001 wils-211723
005 201815152011
008 t1998 a 001 eng D
020 # # |a 0471641731 
040 # # |a UiTM  |e rda 
041 0 # |a eng 
090 0 0 |a HF5415.55  |b .G67 1998 
100 1 # |a Gordon, Ian H  |e author 
245 1 1 |a Relationship marketing  |b new strategies, techniques and technologies to win the customers you want and keep them forever  |c Ian H. Gordon 
264 # 1 |a Toronto  |b John Wiley & Sons  |c 1998 
264 # 4 |c ©1998 
300 # # |a xx, 314 pages  |b illustrations  |c 22 cm 
336 # # |a text  |2 rdacontent 
337 # # |a unmediated  |2 rdamedia 
338 # # |a volume  |2 rdacarrier 
500 # # |a Includes index 
650 # 0 |a Relationship marketing 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=211723 
964 # # |c BOK  |d 01 
998 # # |a 00130##a006.2.2||00250##a002.5.2||00250##b002.5.3||00255##a007.25.3||00260##a002.8.2||00260##b002.8.4||00260##c002.7.6||00264#1a002.8.2||00264#1b002.8.4||00300##a003.4.1||00300##b003.6.1||00300##c003.5.1||00500##a002.17.2||00502##a007.9.2||00520##a007.2||00520##b007.2||00538##a003.16.9||00546##a006.11||00730##a006.2.2||00730##d006.4||00730##f006.10||00730##n006.2.2||00730##p006.2.2||