Consumer behaviour implications for marketing strategy
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| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Sydney
McGraw-Hill
1999
|
| Edition: | 2nd ed. |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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| 245 | 1 | 0 | |a Consumer behaviour |b implications for marketing strategy |c Cathy Neal, Pascale Quester, Del Hawkins |
| 250 | # | # | |a 2nd ed. |
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| 700 | # | # | |a Hawkins, Del |
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Consumer behaviour implications for marketing strategy