Cases in strategic marketing management business strategies in Latin America
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Format: | Book |
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New Jersey
Prentice Hall
2001
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Online Access: | Click Here to View Status and Holdings. |
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LEADER | 00000n a2200000 a 4501 | ||
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001 | wils-210984 | ||
005 | 20238312451 | ||
020 | # | # | |a 0130894907 |
090 | # | # | |a HF1416.6.L38 |b D36 2001 |
100 | # | # | |a D'Andrea, Guillermo |
245 | # | # | |a Cases in strategic marketing management |b business strategies in Latin America |c Guillermo D'Andrea, John A. Quelch |
260 | # | # | |a New Jersey |b Prentice Hall |c 2001 |
300 | # | # | |a viii, 280 p. |b ill. |c 24 cm |
500 | # | # | |a Includes index |
650 | # | 0 | |a Marketing |x Management |x Case studies. |z Latin America |
700 | # | # | |a Quelch, John A |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=210984 |
964 | # | # | |c BOK |d 01 |
040 | # | # | |a Shah Alam |