Marketing research measurement and method a text with cases

Marketing research measurement and method

Show other versions (2)
Saved in:
Bibliographic Details
Main Author: Tull, Donald S
Other Authors: Hawkins, Del I
Format: Unknown
Published: New York Macmillan Pub. Co. 1980
Edition:2nd ed
Subjects:
Marketing research
Marketing research > Case studies
Online Access:Click Here to View Status and Holdings.
Tags: Add Tag
No Tags, Be the first to tag this record!
Description
Physical Description:xvi, 796 p. ill. 24 cm
Bibliography:Includes bibliographical references and indexes.
ISBN:0024217603

Similar Items