Essentials of marketing
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| Main Author: | |
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| Other Authors: | , |
| Format: | Book |
| Published: |
Ohio, Cincinnati
South-Western College Publishing
2001
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| Edition: | 2nd ed |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Item Description: | Includes index |
|---|---|
| Physical Description: | xxviii, 579 p. ill. (some col.) 28 cm |
| ISBN: | 0324043767 |
Essentials of marketing