Managing services marketing
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| Format: | Unknown |
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ChicagoDryden Press
1989
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| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Item Description: | Includes bibliographical references and index |
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| Physical Description: | 591 p. ill. 25 cm |
| ISBN: | 0030081745 |
Managing services marketing text and readings 
MANAGING SERVICES MARKETING : TEXT AND READINGS