Handbook of online marketing research

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Bibliographic Details
Main Author:	Grossnickle, Joshua
Other Authors:	Raskin, Oliver
Format:	Unknown
Published:	New York McGraw Hill 2001
Subjects:	Internet Marketing > Databases Internet marketing Marketing research > Computer network resources
Online Access:	Click Here to View Status and Holdings.
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090	0	0	\|a HF5415.1265 \|b .G76 2001
100	1	#	\|a Grossnickle, Joshua
245	1	1	\|a Handbook of online marketing research \|c Joshua Grossnickle, Oliver Raskin
260	#	#	\|a New York \|b McGraw Hill \|c 2001
300	#	#	\|a xxi, 433 p. \|b ill. \|c 24 cm
500	#	#	\|a Includes index
650	#	0	\|a Internet
650	#	0	\|a Marketing \|x Databases
650	#	0	\|a Internet marketing
650	#	0	\|a Marketing research \|x Computer network resources
700	1	#	\|a Raskin, Oliver
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=208246
964	#	#	\|c BOK \|d 01
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