The internet age of competitive intelligence

• Main Author: McGonagle, John J (Author)
• Other Authors: Vella, Carolyn M.
• Format: Book
• Language: English
• Published: Westport, Connecticut Quorum Books 1999
• Subjects: Database searching; Business intelligence > Computer network resources; Competition > Computer network resources
• Online Access: Click Here to View Status and Holdings.
• Physical Description: x, 224 pages 24 cm
• Bibliography: Includes bibliographical references and index
• ISBN: 1567202047

Two of the most prolific and challenging authorities on the topic of competitive intelligence (CI) reflect on and respond to the changes in the field over the last decade. The authors point out that CI users have to change what they are doing, show why they are doing it, and provide ways of doing it. Their book reviews the problems in the development of CI since the 1980s, discusses the impact of the Internet and the rise in use of other secondary sources, and draws from and provides access to the growing body of CI information, knowledge, and literature.