Loyalty marketing for the internet age how to identify, attract, serve and retain customers in an e-commerce environment

Loyalty marketing for the internet age how to identify, attract, serve and retain customers in an e-commerce environment

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Bibliographic Details
Main Author: Sindell, Kathleen
Format: Book
Published: Chicago Dearborn 2000
Subjects:
Internet marketing
Electronic commerce
Customer loyalty
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:xx, 345 p. ill. 23 cm
Bibliography:Includes bibliographical references index
ISBN:0793140331

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