Mastering Marketing A comprehensive introduction to the skills of developing and defending your company's revenue
This title provides a written explanation of the core skills and concepts needed to market your business profitably. It provides techniques for building and maintaining a long-term profitable market position
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Format: | Book |
Language: | English |
Published: |
London
Hawksmere plc
1999
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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001 | wils-205695 | ||
005 | 20215110422 | ||
008 | 231121t1999 -LD a## ##000 ##eng#D | ||
020 | # | # | |a 1854181238 (paperback) |
020 | # | # | |a 9781854181237 (paperback) |
040 | # | # | |a DLC |d UiTM |e rda |
041 | 0 | # | |a eng |
090 | 0 | 0 | |a HF5415 |b .R863 1999 |
100 | 1 | # | |a Ruskin-Brown, Ian |e author |
245 | 1 | 1 | |a Mastering Marketing |b A comprehensive introduction to the skills of developing and defending your company's revenue |c Ian Ruskin-Brown |
264 | # | 1 | |a London |b Hawksmere plc |c 1999 |
264 | # | 4 | |c ©1999 |
300 | # | # | |a vii, 350 pages |b illustrations |c 20 cm |
336 | # | # | |a text |2 rdacontent |
337 | # | # | |a unmediated |2 rdamedia |
338 | # | # | |a volume |2 rdacarrier |
520 | # | # | |a This title provides a written explanation of the core skills and concepts needed to market your business profitably. It provides techniques for building and maintaining a long-term profitable market position |
650 | # | 0 | |a Marketing |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=205695 |
964 | # | # | |c BOK |d 01 |
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