Consumer behavior

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Bibliographic Details
Main Author: Schiffman, Leon G.
Other Authors: Kanuk, Leslie Lazar
Format: Book
Published: New Jersey Prentice Hall 2000
Edition:7th ed
Subjects:
Online Access:Click Here to View Status and Holdings.
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300 # # |a xiii, 469 p.  |b ill.  |c 26 cm 
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650 # 0 |a Consumer behavior 
650 # 0 |a Motivation research (Marketing) 
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