Consumer behavior buying, having, and being
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| Main Author: | |
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| Format: | Book |
| Published: |
New Jersey
Prentice Hall
1999
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| Edition: | 4th ed. |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Item Description: | Includes index Accompanied by "Prentice Hall's e-marketing guide" |
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| Physical Description: | xx, 586 p. ill. 26 cm |
| ISBN: | 0137957254 |
Consumer behavior buying, having, and being