The brandmindset

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Bibliographic Details
Main Author:	Knapp, Duane F
Format:	Unknown
Published:	New York McGraw-Hill 2000
Subjects:	Brand name products > Marketing Product management Brand name products
Online Access:	Click Here to View Status and Holdings.
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MARC


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020	#	#	\|a 007134795X
090	0	0	\|a HD69.B7 \|b K62 2000
100	1	#	\|a Knapp, Duane F
245	1	1	\|a The brandmindset \|c Duane E. Knapp
260	#	#	\|a New York \|b McGraw-Hill \|c 2000
300	#	#	\|a xxiii, 277 p. \|b ill. \|c 24 cm.
504	#	#	\|a Includes bibliographical references and index
650	#	0	\|a Brand name products \|x Marketing
650	#	0	\|a Product management
650	#	0	\|a Brand name products
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=204980
964	#	#	\|c BOK \|d 01
040	#	#	\|a Shah Alam
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