Marketing research an applied orientation
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Main Author: | |
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Format: | Book |
Language: | English |
Published: |
New Jersey
Prentice Hall
1999
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Edition: | 3rd. ed |
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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041 | 0 | # | |a eng |
090 | 0 | 0 | |a HF5415.2 |b .M29 1999 |
100 | 1 | # | |a Malhotra,Naresh K |e author |
245 | 1 | 0 | |a Marketing research |b an applied orientation |c Naresh K. Malhotra |
250 | # | # | |a 3rd. ed |
264 | # | 1 | |a New Jersey |b Prentice Hall |c 1999 |
264 | # | 4 | |c ©1999 |
300 | # | # | |a xxxv, 115 pages |b illustrations |c 25 cm |
336 | # | # | |a text |2 rdacontent |
337 | # | # | |a unmediated |2 rdamedia |
338 | # | # | |a volume |2 rdacarrier |
504 | # | # | |a Includes bibliographical references and index |
526 | 8 | # | |a ABR7XX |b BM706 |5 AAGBS |
526 | # | # | |a Applied Business Research- MIBF I |b Master of Islamic Banking and Finance |5 Arshad Ayub Graduate Business School |
526 | # | # | |a ABR79x |b BM706 |5 AAGBS |
526 | # | # | |a Applied Business Research - MIBF II |b Master of Islamic Banking and Finance |5 Arshad Ayub Graduate Business School |
650 | # | 0 | |a Marketing research |x Methodology |
650 | # | 0 | |a Marketing research |x Methodology |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=204356 |
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