Fresh ideas in promotion 2

Like its popular predecessor, this book offers a refreshing look at what's being done in promotion. Designers will look to it for new approaches and innovative techniques to make their own promotions work.

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Bibliographic Details
Main Author: Newbury, Betsy (Author)
Format: Book
Language:English
Published: Cincinnati, OH North Light Book 1996
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Online Access:Click Here to View Status and Holdings.
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Description
Summary:Like its popular predecessor, this book offers a refreshing look at what's being done in promotion. Designers will look to it for new approaches and innovative techniques to make their own promotions work.
Item Description:Includes index
Physical Description:144 pages illustrations(some colour) 28 cm
ISBN:1581800568
9781581800562