Product strategy and management

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Bibliographic Details
Main Author: Baker, Michael John
Other Authors: Hart, Susan J.
Format: Book
Published: London Prentice Hall Europe 1999
Subjects:
Online Access:Click Here to View Status and Holdings.
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100 1 # |a Baker, Michael John 
245 1 1 |a Product strategy and management  |c Michael Baker and Susan Hart 
260 # # |a London  |b Prentice Hall Europe  |c 1999 
504 # # |a Includes bibliographical references and index 
650 # 0 |a New products  |x Management  |x Case studies 
650 # 0 |a Product management 
700 1 # |a Hart, Susan J. 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=202571 
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