Global marketing a market-responsive approach
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| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
London
Prentice Hall
1998
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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|---|---|---|---|
| 001 | wils-202543 | ||
| 020 | # | # | |a 0132610906 |
| 090 | 0 | 0 | |a HF1416 |b .H65 1998 |
| 100 | 1 | # | |a Hollensen, Svend |
| 245 | 1 | 1 | |a Global marketing |b a market-responsive approach |c Svend Hollensen |
| 260 | # | # | |a London |b Prentice Hall |c 1998 |
| 300 | # | # | |a xxxvi, 604 p. |b ill. , maps |c 25 cm. |
| 504 | # | # | |a IaIncludes bibliographical references and index |
| 650 | # | 0 | |a Export marketing |
| 650 | # | 0 | |a Marketing |
| 856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=202543 |
| 964 | # | # | |c BOK |d 01 |
| 040 | # | # | |a Shah Alam |
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Global marketing a market-responsive approach