Services Marketing

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Bibliographic Details
Main Author:	Woodruffe, Helen (Author)
Format:	Book
Language:	English
Published:	London Financial Times / Pitman Publishing 1995
Subjects:	Service industries > Management > Marketing
Online Access:	Click Here to View Status and Holdings.
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041	0	#	\|a eng
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100	1	#	\|a Woodruffe, Helen \|e author
245	1	1	\|a Services Marketing \|c Helen Woodruffe
264	#	1	\|a London \|b Financial Times / Pitman Publishing \|c 1995
264	#	4	\|c ©1995
300	#	#	\|a ix, 307 pages \|b illustrations \|c 24 cm
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338	#	#	\|a volume \|2 rdacarrier
504	#	#	\|a Includes bibliographical references and index
650	#	0	\|a Service industries \|x Management \|x Marketing
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