Brands a marketing game

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Bibliographic Details
Main Author:	Chapman, Randall G
Format:	Book
Published:	Englewood Cliffs, New Jersey Prentice Hall 1995
Edition:	2nd ed.
Subjects:	Marketing > Computer simulation Product management > Computer simulation Marketing > Computer programs
Online Access:	Click Here to View Status and Holdings.
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MARC


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020	#	#	\|a 0133716678
090	0	0	\|a HF5415.125 \|b .C48 1995
100	1	#	\|a Chapman, Randall G
245	1	1	\|a Brands \|b a marketing game \|c Randall G. Chapman
250	#	#	\|a 2nd ed.
260	#	#	\|a Englewood Cliffs, New Jersey \|b Prentice Hall \|c 1995
300	#	#	\|a xii, 94 p. \|b ill. \|c 28 cm.
500	#	#	\|a Includes index
650	#	0	\|a Marketing \|x Computer simulation
650	#	0	\|a Product management \|x Computer simulation
650	#	0	\|a Marketing \|x Computer programs
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=202503
964	#	#	\|c BOK \|d 01
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