Outsmarting Goliath how to achieve equal footing with companies that are bigger, richer, older and better known
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| Format: | Book |
| Published: |
London
Kogan Page
2000
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Item Description: | Includes index |
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| Physical Description: | vii, 215 p. 23 cm |
| ISBN: | 0749432985 |
Small firms in global competition