Competitive strategy techniques for analysing industries and competitors with a new introduction
"Now nearing its 60th printing in English and translated into nineteen languages, Michael E. Porter's Competitive Strategy has transformed the theory, practice, and teaching of business strategy throughout the world. Porter introduces his three generic strategies - lowest cost, differentia...
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| Format: | Book |
| Language: | English |
| Published: |
New York
The Free Press
1998
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Competitive strategy techniques for analyzing industries and competitors