Marketing research a practical approach for the new millennium
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Main Author: | |
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Other Authors: | , |
Format: | Book |
Published: |
Boston
McGraw Hill
2000
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Series: | Irwin/McGraw-Hill series in marketing
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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020 | # | # | |a 0256195552 |
090 | 0 | 0 | |a HF5415.2 |b .H258 2000 |
100 | 1 | # | |a Hair, Joseph F |
245 | 1 | 1 | |a Marketing research |b a practical approach for the new millennium |c Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau |
260 | # | # | |a Boston |b McGraw Hill |c 2000 |
300 | # | # | |a xxii, 682 p. |b ill. |c 25 cm |e 1 computer disk (3 1/2 in.) |
490 | 1 | # | |a Irwin/McGraw-Hill series in marketing |
500 | # | # | |a Includes index |
650 | # | 0 | |a Marketing research |
700 | 1 | # | |a Ortinau, David J |
700 | # | # | |a Bush, Robert P |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=200411 |
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