A preface to marketing management

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Bibliographic Details
Main Author:	Peter, J. Paul
Other Authors:	Donnelly, James H.
Format:	Unknown
Published:	Boston McGraw Hill 2000
Edition:	8th ed
Series:	The Irwin/McGraw-Hill series in marketing
Subjects:	Marketing > Management
Online Access:	Click Here to View Status and Holdings.
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100	1	#	\|a Peter, J. Paul
245	1	2	\|a A preface to marketing management \|c J. Paul Peter, James H. Donnelly
250	#	#	\|a 8th ed
260	#	#	\|a Boston \|b McGraw Hill \|c 2000
300	#	#	\|a xviii, 318 p. \|b ill. \|c 23 cm
490	1	#	\|a The Irwin/McGraw-Hill series in marketing
504	#	#	\|a Includes bibliographical references and index
650	#	0	\|a Marketing \|x Management
700	1	#	\|a Donnelly, James H.
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