Strategic marketing management cases

Strategic marketing management cases

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Bibliographic Details
Main Author: Cravens, David W
Other Authors: Lamb, Charles W, Crittenden, Victoria L
Format: Book
Published: Boston McGraw Hill 1999
Edition:6th ed.
Subjects:
Marketing > Case studies
Online Access:Click Here to View Status and Holdings.
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Strategic marketing management cases

Strategic marketing management cases by Cravens, David W.

Published 2002
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Strategic marketing management cases

Strategic marketing management cases by Cravens, David W

Published 1996
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Strategic marketing management cases

Strategic marketing management cases by Cravens, David W.

Published 1993
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