How to prepare a promotional plan
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| Format: | Book |
| Published: |
Sydney
McGraw Hill
1998
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | xi, 100 p. ill. 24 cm |
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| ISBN: | 0074706535 |
Promotion a guide to effective promotional planning, strategies, and executions