Introduction to marketing

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Bibliographic Details
Main Author: Frain, John
Format: Book
Published: London High Holborn, Int. Thomson Business Press 1999
Edition:4th ed.
Subjects:
Online Access:Click Here to View Status and Holdings.
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090 0 0 |a HF5415  |b .F73 1999 
100 1 # |a Frain, John 
245 1 1 |a Introduction to marketing  |c John Frain 
250 # # |a 4th ed. 
260 # # |a London  |b High Holborn, Int. Thomson Business Press  |c 1999 
300 # # |a ix, 444 p.  |b ill.  |c 25 cm 
500 # # |a Includes index 
650 # 0 |a Marketing 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=199530 
964 # # |c BOK  |d 01 
040 # # |a Shah Alam