Handbook of marketing scales multi-item measures for marketing and consumer behavior research
Saved in:
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Published: |
Thousand Oaks, CA
Sage Publishing
1999
|
| Edition: | 2nd ed. |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Add Tag Be the first to leave a comment!
Handbook of marketing scales multi-item measures for marketing and consumer behavior research