Marketing

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Bibliographic Details
Main Author: Zikmund, William G
Other Authors: D'Amico, Michael
Format: Book
Published: Cincinnati South-Western College 1999
Edition:6th ed
Subjects:
Online Access:Click Here to View Status and Holdings.
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MARC

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090 0 0 |a HF5415  |b .Z54 1999 
100 1 # |a Zikmund, William G 
245 1 1 |a Marketing  |c William G. Zikmund 
250 # # |a 6th ed 
260 # # |a Cincinnati  |b South-Western College  |c 1999 
300 # # |a xxix, 701 p.  |b col. ill.  |c 29cm.  |e 1 computer laser optical disc (4 3/3 in.) 
504 # # |a Includes bibliographical references and indexes 
650 # 0 |a Marketing 
700 1 # |a D'Amico, Michael 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=198271 
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