Marketing
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Main Author: | |
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Other Authors: | , |
Format: | Book |
Language: | English |
Published: |
Ohio
South-Western College
1999
|
Edition: | 5th ed |
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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LEADER | 00000ctm a2200000#i 4501 | ||
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001 | wils-198268 | ||
005 | 2024727161942 | ||
008 | 240827t2000 OHU ag# ##001 #aeng#D | ||
020 | # | # | |a 0324006381 |
040 | # | # | |a DLC |d UiTM |e rda |
041 | 0 | # | |a eng |
090 | 0 | 0 | |a HF5415 |b .L2624 2000 |
100 | 1 | # | |a Lamb |c Charles W. |e author |
245 | 1 | 1 | |a Marketing |c Charles W. Lamb,Joseph H. Hair, Carl McDaniel |
250 | # | # | |a 5th ed |
264 | # | 1 | |a Ohio |b South-Western College |c 1999 |
264 | # | 4 | |c ©2000 |
300 | # | # | |a xxxiv, 773 p. |b col. ill. |c 28 cm |
336 | # | # | |a text |2 rdacontent |
337 | # | # | |a unmediated |2 rdamedia |
338 | # | # | |a volume |2 rdacarrier |
504 | # | # | |a Includes bibliographical references and indexes |
650 | # | 0 | |a Marketing |
650 | # | 0 | |a Marketing |x Management |
700 | 1 | # | |a McDaniel, Carl D |
700 | # | # | |a Hair, Joseph F |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=198268 |
964 | # | # | |c BOK |d 01 |