Interactive service marketing Raymond P. Fisk, Stephen J. Grove, Joby John

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Bibliographic Details
Main Author:	Fisk, Raymond P
Other Authors:	Grove, Stephen J, John, Joby
Format:	Unknown
Published:	Bonston, New York Houghton Mifflin 2000
Subjects:	Interactive marketing
Online Access:	Click Here to View Status and Holdings.
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090	0	0	\|a HF5415.I264 2000
100	1	#	\|a Fisk, Raymond P
245	1	1	\|a Interactive service marketing \|b Raymond P. Fisk, Stephen J. Grove, Joby John
260	#	#	\|a Bonston, New York \|b Houghton Mifflin \|c 2000
300	#	#	\|a xix, 250 p. \|b ill. \|c 26 cm
504	#	#	\|a Includes index
650	#	0	\|a Interactive marketing
700	1	#	\|a Grove, Stephen J
700	#	#	\|a John, Joby
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=198245
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