The manager's guide to competitive marketing strategies
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
Boca Raton
St. Lucie Press
1999
|
| Edition: | 2nd ed |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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|---|---|---|---|
| 001 | wils-196422 | ||
| 020 | # | # | |a 1574442341 |
| 090 | 0 | 0 | |a HF5415.13 |b .P32 1999 |
| 100 | 1 | # | |a Paley, Norton |
| 245 | 1 | 1 | |a The manager's guide to competitive marketing strategies |
| 250 | # | # | |a 2nd ed |
| 260 | # | # | |a Boca Raton |b St. Lucie Press |c 1999 |
| 300 | # | # | |a xvii, 247 p. |b ill. |c 25 cm |
| 504 | # | # | |a Includes bibliographic and index |
| 650 | # | 0 | |a Markerting |x Management |
| 856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=196422 |
| 964 | # | # | |c BOK |d 01 |
| 040 | # | # | |a Shah Alam |
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Marketing