Becoming a successful intrapreneur a practical guide to creating an innovative information service

• Main Author: Pantry, Sheila (Author)
• Other Authors: Griffiths, Peter
• Format: Book
• Language: English
• Published: London Library Association 1998
• Subjects: Libraries > Self-evaluation; Libraries > Marketing
• Online Access: Click Here to View Status and Holdings.

 Information services of all kinds need to be proactive within their institution by using entrepreneurial skills internally, marketing themselves vigorously and emphasizing their value to other departments and sections. This book offers the LIS professional a systematic approach to ways of demonstrating the service's worth and achieving wide support within the organization. It also aims to promote a new intrapreneurial style of information skills to meet the challenges of a rapidly changing information landscape, including: intelligence gathering, squaring up to knowledge management, developing vision, taking risks, turning information into a value-added service, and using performance measures. This book is essential reading for those LIS managers and professionals who wish to maximize the benefit of using new skills to provide truly customer-oriented and innovative information services. Becoming a Successful Intrapreneur contends that information services of all kinds need to be proactive within their institution by using entrepreneurial skills internally, marketing themselves vigorously and emphasising their value.