Marketing communications an integrated approach
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| Main Author: | |
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| Format: | Unknown |
| Published: |
London
Kogan Page
1998
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| Edition: | 2nd ed |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Marketing communications an integrated approach
Integrated Marketing Communications
MARKETING COMMUNICATIONS OFFLINE AND ONLINE INTEGRATION,ENGAGEMENT AND ANALYTICS
