Diploma strategic marketing management planning and control

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Bibliographic Details
Corporate Author:	Chartered Institute of Marketing
Format:	Book
Published:	London BPP Pub. 1998
Subjects:	Product management Marketing > Management
Online Access:	Click Here to View Status and Holdings.
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001	wils-189642
020	#	#	\|a 0751740748
090	0	0	\|a HF5415.13.C43 \|b D57 1998
110	1	#	\|a Chartered Institute of Marketing
245	1	1	\|a Diploma strategic marketing management \|b planning and control \|b study text
260	#	#	\|a London \|b BPP Pub. \|c 1998
300	#	#	\|a xviii, 542 p. \|b ill. \|c 29 cm
500	#	#	\|a Includes index
500	#	#	\|a Paper 11
650	#	0	\|a Product management
650	#	0	\|a Marketing \|x Management
745	#	#	\|a Strategic marketing management : planning and control
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=189642
964	#	#	\|c BOK \|d 01
040	#	#	\|a Shah Alam
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