Diploma strategic marketing management planning and control study text

Diploma strategic marketing management planning and control

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Bibliographic Details
Corporate Author: Chartered Institute of Marketing
Format: Unknown
Published: London BPP Pub. 1998
Subjects:
Product management
Marketing > Management
Online Access:Click Here to View Status and Holdings.
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Description
Item Description:Includes index
Paper 11
Physical Description:xviii, 542 p. ill. 29 cm
ISBN:0751740748

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