Effective marketing communications a skill and activity-based approach

Effective marketing communications a skill and activity-based approach

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Bibliographic Details
Main Author: Anderson, Alan H. 1950-
Other Authors: Kleiner, David
Format: Unknown
Published: Oxford, UK Blackwell Business 1995
Series:Effective management
Subjects:
Communication in marketing
Customer relations
Public relations
Online Access:Click Here to View Status and Holdings.
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