Essentials of new product management

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Bibliographic Details
Main Author: Urban, Glen L
Other Authors: Dholakia, Nikhilesh 1947-, Hauser, John R
Format: Book
Published: Englewood Cliffs, N.J. Prentice-Hall 1987
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Description
Physical Description:x, 340 p. ill. 24 cm
Bibliography:Includes bibliographical references and index
ISBN:013246584X