International marketing management
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| Main Author: | |
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| Format: | Book |
| Published: |
Boston
PWS-Kent Pub. Co.
1990
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| Edition: | 3rd ed |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | xviii, 758 p. ill. 25 cm |
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| Bibliography: | Includes bibliographical references |
| ISBN: | 0534921310 |
International marketing management