Consumer behavior and marketing strategy
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Main Author: | Peter, J. Paul |
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Other Authors: | Olson, Jerry C. 1944- Jerry Corrie |
Format: | Unknown |
Published: |
Homewood, IL
Irwin
1993
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Edition: | 3rd ed |
Series: | The Irwin series in marketing
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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